This website uses Google Analytics to help analyse how visitors use this site. Google Analytics uses “cookies” – small text files placed on your computer – to collect standard internet log information and visitor behaviour information in an anonymous form. No personally identifiable information is collected about you unless you explicitly submit that information via a fill-in form on this website.
The anonymous information generated by Google Analytics cookies about your use of this website (including your IP address) is transmitted to Google. This information is then processed to compile statistical reports on website activity. I use these reports to evaluate aggregate visitor usage so that I can optimise the content, and its marketing, to better meet customer needs. No attempts are made to match an IP address with the identity of a computer user. Google will not associate your IP address with any other data held by Google.